Voodoo Ride, a manufacturer of premier vehicle appearance products co-founded by Dale Earnhardt Jr., has developed a new wheel and tire cleaner, Shoq, that will make your wheels “shoqingly” clean while not damaging your tires.

“In the development stage, it was very important that we formulate a wheel and tire cleaner that not only works extremely well, but is also safe for all vehicles and is environmentally friendly,” said Chris Ferraro, co-founder, president and CEO of Voodoo Ride.  “With Shoq, we have created a non-abrasive wheel and tire cleaner that safely cleans without the use of acids and is biodegradable to protect the environment.  There is no better product on the market than Shoq to clean your wheels and tires.”

Shoq quickly and safely cleans brake dust, road tar, dirt and other grime that collects on wheels and tires.  Manufactured without acids, Shoq can be safely used on all finishes, including clear-coated wheels.  Shoq is biodegradable, phosphate free, non-abrasive and non-flammable.